{"id":2644,"date":"2011-08-15T19:09:26","date_gmt":"2011-08-15T19:09:26","guid":{"rendered":"https:\/\/mailinglistservices.com\/?p=2644"},"modified":"2023-04-18T20:13:00","modified_gmt":"2023-04-19T00:13:00","slug":"should-you-take-an-email-test-before-you-send","status":"publish","type":"post","link":"https:\/\/dundee.net\/index.php\/should-you-take-an-email-test-before-you-send\/","title":{"rendered":"Should You Take an Email Test Before You Send?"},"content":{"rendered":"\t\t
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Should You Take an Email Test Before You Send?<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Always\u00a0test your email messages<\/a> BEFORE you hit that send button.\u00a0 Here are 6 areas to check:<\/p>

  1. Appearance \u2013 Colors, graphics and formatting.<\/li>
  2. Subject Line<\/a> \u2013 Verify spelling, check for Spammy words.<\/li>
  3. Links \u2013 Validate internal and external links. Do they go to the correct URL?<\/li>
  4. Readability \u2013 Review spelling and grammar. \u00a0Consider the reading level of your audience.<\/li>
  5. Content \u2013 Is your content interesting, relevant and factual?<\/li>
  6. Correctness \u2013 Confirm your dynamic content elements, such as fill-ins from actual records.<\/li><\/ol>

    In conclusion, always test your messages. Your newsletters represent you and the impression you make may be the difference between a loyal subscriber or a quick unsubscribe.<\/p>

    \u201cAs a customer for the past (several)\u00a0 years, not only has Dundee Internet Services hosted our website with email services, they have saved us considerable money in the process.\u201d\u00a0\u00a0\u00a0\u00a0 James\u00a0 W.,\u00a0 AK BSS<\/p>

    Create * Share * Grow<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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    \n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tFacebook<\/span>\n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\tTwitter<\/span>\n\t\t\t\t\t\t<\/path><\/svg>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

    Should You Take an Email Test Before You Send? Always\u00a0test your email messages BEFORE you hit that send button.\u00a0 Here are 6 areas to check: Appearance \u2013 Colors, graphics and formatting. Subject Line \u2013 Verify spelling, check for Spammy words. Links \u2013 Validate internal and external links. Do they go to the correct URL? Readability […]<\/p>\n","protected":false},"author":3,"featured_media":12,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[93],"tags":[161,25,162,3,163,164,165,166,167],"class_list":["post-2644","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-quick-tips","tag-confirm-dynamic-elements","tag-dundee-internet-services","tag-email-content","tag-email-list-services","tag-inc","tag-opt-ed-newsletters","tag-readability","tag-subject-lines","tag-test-your-email-messages"],"yoast_head":"\nShould You Take an Email Test Before You Send? - Dundee Internet Services<\/title>\n<meta name=\"description\" content=\"Always test your email messages BEFORE you hit that send button. 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